Blog Articles

Have you ever had a conversation with your print vendor and been left completely confused by the end? Since we live, eat, and breathe printing, printer lingo comes as second nature – and sometimes we forget that not everyone knows what perfect binding is or that ghosting isn’t something a bad friend does after you lent them money.

The majority of businesses believe direct mail campaigns are irrelevant in today’s age, and a waste of a marketer’s time and money. Is that really the truth though?

In an era dominated by digital marketing, the humble brochure remains a powerful tool for businesses to connect with their audience. But how effective are brochures in today’s sales & marketing landscape?

Most people don’t understand the pros and cons of offset printing versus digital printing, but we understand why. It’s not exactly the most exciting topic out there and it certainly isn’t trending on social media. Plus, at Avalon, we’re printing geeks, so we should know them.

In the competitive landscape of trade shows, first impressions are everything. The initial visual impact of your booth can determine whether attendees stop by or walk past. An eye-catching display not only attracts attention but also sets the tone for your brand, conveying professionalism and credibility right from the start.

Over the years, the print experts at Avalon have seen several authentic blueprints come through our doors. And each time, our team members are thoroughly fascinated by them. Blueprints are truly pieces of history and paved the way to the modern processes of reproduction we have today.

In the world of visual communication, large format printing is undergoing a remarkable transformation. Once limited to simple banners and posters, today’s large format technologies are breaking boundaries with higher resolutions, faster print speeds, eco-friendly inks, and the integration of smart automation. In this blog, we’ll explore the cutting-edge advancements shaping the future of large format printing – and what they mean for businesses, designers, and print professionals alike.

One of the most important processes in printing is proofing. A proof is the final safeguard that ensures everything is spelled and formatted correctly, colors are as desired, sizing is correct, and the list goes on. Proofing prevents having to reprint, which saves you both time and money.

In the world of construction, one of the most stressful and hectic times is when a project goes out to bid. On top of working on other projects, companies now have to worry about distributing their construction bid documents to interested contractors.

We all know what an envelope is and what one looks like, however, many people may not know the name of a particular envelope, the different sizes, what size piece will fit inside, or what other options are available.

Stock choices are endless. Different weights, different textures, different color shades, different finishes. With all these variables, where do you start when choosing a stock that best suits your project?

So, you’re setting up a print piece, huh? Great! Avalon has been providing print services since its inception and we are familiar with the common errors in a file that’s “ready” to be printed. Keep an eye out for the following issues before sending your files to print.

In 2004, Avalon was primarily a high-end copy/print service company. We decided that year to “put ourselves out of business” by investing in the equipment, software, people, and training to help our clients go paperless. It turns out, though, scanning didn’t put our document services out of business—not even close.